Factors influencing consumer behavior
The consumer when making a purchase is involved in decisions of need, information, comparisons and post-behavior. (Kotler & Armstrong, 2002)
To understand consumer behavior you must...
ONLINE STORE MANAGEMENT: WHAT DOES AN ECOMMERCE MANAGER DO?
The management of your online store is something you should take seriously. Did you know that to be successful in the virtual market it is essential to...
How To Increase Domain Authority For Your Website
If you want your website to rank higher in the search engines, you have to make sure that you have a high domain authority....
Most important KPIs to know the SEO of your website
KPIs are performance keywords that determine the value of information to achieve measurement that demonstrates how effective the publication or launched campaign is based...
How to Locate Your Ideal SEO Agency Today!
Regardless of the nature of your business, a good SEO agency should have unbiased opinions and relevant data. This information can come in the...
Who is involved in the purchase decision process?
Before starting any marketing action, it is essential to define a fundamental aspect: the buyer person . It is a detailed description of the potential clients of...
What is telemarketing and how can it help your company?
When in 1881 a Berlin pastry chef decided to use the telephone to contact customers and sell his products, it was clear that he...
Stages of financial control
Financial control activities constitute a continuous process, since they include various stages or phases that are executed over a fairly long period of time,...
